Join GLIMPSE 12/15 for “The Art + Science of Typography: Your Brain on Fonts”

Cambridge, Massachusetts, 15 December, GLIMPSE journal presents:

The Art + Science of Typography: Your Brain on Fonts

(Twitter #BrainFonts)

GLIMPSE journal and The Brattle Theatre invite you to a screening and discussion of the film, Helvetica (2007), and the art + science of seeing with two professional typographers and an astrophysicist turned visual researcher.

Typographers Dyana Weissman and David Jonathan Ross, and Dr. Matthew Schneps, Director of the Lab for Visual Learning at Harvard’s Center for Astrophysics, will respond to the film, discuss the art and science of font design, different ways of seeing, and how people with dyslexia might be particularly suited to design the very letterforms that their brains “flip”. Audience participation will be encouraged.

A magazine pre-launch reception for GLIMPSE’s “Text” issue will follow. GLIMPSE and The Brattle will be offering a special holiday discount on subscriptions/memberships, available only at the reception.

[For people that are interested in this event, but nowhere near Cambridge, MA, follow the discussion and post questions for the panelists on twitter via #BrainFonts. A transcript of the discussion will be posted on the GLIMPSE journal blog following the event.]

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Wednesday, December 15
Brattle Theatre, 40 Brattle Street, Cambridge, MA 02138
6:00pm First Screening of Helvetica
7:30-8:00pm Panel Discussion*
8:00-8:30pm Magazine Pre-Launch Reception*
8:30pm Second screening of Helvetica

*Open to attendees of either screening

Tickets $10/$8 for Brattle members, GLIMPSE subscribers, students, seniors, and AIGA members with proof of membership.

Tickets go on sale Monday, December 6:
http://brattlefilm.org/2010/12/15/helvetica/

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Our panelists:
Dyana Weissman, font designer
http://www.fontbureau.com/people/DyanaWeissman/

David Jonathan Ross, font designer
http://www.djr.com/about

Dr. Matthew Schneps, astrophysicist and visual researcher
http://www.cfa.harvard.edu/dyslexia/LVL/People/Matt.html

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Watch for the “Text” issue on the GLIMPSE website:
http://www.glimpsejournal.com/

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3 thoughts on “Join GLIMPSE 12/15 for “The Art + Science of Typography: Your Brain on Fonts”

  1. I wish that I had been able to get there early and see the panel, what I caught was kind of interesting.

    The film was a disappointment. Its central message could be summed up as follows: “Helvetica is neutral, and used a lot for this reason. Oh, by the way, good graphic design is about communication, so use whatever fonts achieve the communications goal you have, be it helvetica, or something with more.”

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